How to annoy your friends and colleagues by being amazing.

If the last coach you had yelled at you from the side of a field, rink, court, or pool, you’ve got some catching up to do.

Business and personal development coaches are the secret weapon of presidents, billionaire CEOs, and even regular people like you and me. According to the Harvard Institute of Coaching, 80% of people who receive coaching report increased self-confidence while 70% report improved work performance and relationships.

So, why does the thought of hiring a coach make your skin crawl?

Why you (probably) hate the idea of a “life coach”

Close your eyes and picture what you think a “coach” looks like.

There’s a pretty good chance you envisioned some millennial Instagram self-help coach or “life guru” promising to help you find your “inner passion” or “channel” the life you want.

Unfortunately, these accounts have created a false narrative about what coaching really is.

Instead of a time-honoured tradition of guidance, mentorship, and support, they sell the story that coaching is nothing more than an online course that will “boost your confidence/creativity/sex appeal” for 3 low payments of $199.

Let’s ignore those snake oil salespeople for a moment and talk about what a coach really is.

At Manifest, we’re excited to be offering professional coaching services tailored specifically for men who want to be the best they can be — in all aspects of their life.

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What a personal coach really does

Coaching is more than just guidance and advice — it’s personalized interventions designed to help you excel in all aspects of your life.

Just like a professional golfer hires a coach to help them perfect their short game or inch a few extra metres out of their drives, coaches can help you excel in all areas of your life.

Here are just some of the main benefits of coaching you can expect to see:

Coaches help you know what you don’t know

Most of us aren’t hitting our full potential. Hell, most of us don’t even know what our potential is. Coaches use their experience and education to help you uncover the blind spots in your life that are holding you back. They can help you see problems from a new angle or even reconnect with what you love most about your life and work.

Coaches help you hit your goals

Whether you struggle with communication or standing up for yourself at work, a coach can help. But that doesn’t mean they tell you what to do. Instead, coaches listen and provide insights and perspectives that can help you develop and grow.

Coaches support you through life’s milestones

If you were lucky enough to grow up with a strong parent or mentor in your life they walked you through major milestones. But as an adult, you’re expected to “just know” what to do at critical junctures like new jobs, marriage, becoming a dad, etc.

A good coach is like the wise uncle you’ve always wanted who listens and helps you navigate life’s rocky passages.

Coaches turn failures into lessons

Learning from your mistakes separates the most successful people from the rest of the pack. When you’re at your lowest, a coach can help you see the silver lining and use your own experiences to become the best possible version of yourself.

Coaches build your mental toughness

There’s a saying that a strong body can’t make a strong mind, but a strong mind can make a strong body. Through coaching, you’ll build your self-confidence and learn how to stay strong and resilient through the toughest moments of your life.

Are you ready to find your coach? See how coaching works.

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